Sasidharan or better known as Sasi The Don, is a well-known name in the Malaysian music industry — having sold over 100,000 copies of albums through his career. Sasi the Don, known for his reggae beats, is now back with his new release, the first track off his upcoming new album My Second Wave, titled “Humpty Dumpty”!

“Humpty Dumpty” is a tale which resonates with us more than ever this year, with the upheaval of 2020 in all aspects of our lives. Yet Sasi the Don’s rendition gives us a more positive frame of reference in finding the silver lining.

“As many corporations and individuals alike fall, we will come back stronger than before. Unlike the nursery rhyme, we will put back it all together again but rise up to the top once again”, he added .

Sasi views this song as a musical tribute to soothe the malady of this pandemic, “Music is like an anthem and this song is the remedy to inspire us all to do the next big thing.” The message comes across loud and clear — don’t give up, because you never know what is coming around the corner.

“The video shoot for Humpty Dumpty video became larger than life as we teamed up on an amazing collaboration with BookXcess at its venue Sunsuria, Setia Alam.  All our existing ideas went out of the window as the premises inspired a storyboard from scratch for me to recreate more magic in bringing such fun and colours into it, There is even a horse starring in it!” said Sasi.

In a fitting tribute, the music video for “Humpty Dumpty” echoes the values laden in the veins of “My Second Wave”. As a product of collaboration with talented 24-year-old Klang-native, Eli, “Humpty Dumpty” features glimpses of Sasi’s beloved daughter, nieces and children of friends; at the powerhouse BookXcess. In shattering the storyboard, “Humpty Dumpty” is an unabashedly iconic music video which celebrates the very best of this rich nation.

“Whether rich or poor, every person should indulge in reading a book that helps trigger the imagination and new ideas during this pandemic where inspiration sets in for innovations and new exciting beginnings into new ventures,” added Sasi.

“Malaysia is the epicentre of music in Asia. It is the heart of Asia where this strategic location brings together our diverse cultures allowing us to tap into vast pools of vibrant young talent who are the future of the music industry,” Sasi gushes.

This is a core motivator for starting his own record label - TuffNLoud Worldwide. It allows him to unearth undiscovered talent, and help to showcase the vibrant generation that is slowly breaking glass ceilings.

Remember to put a reminder on your calendar for Daddy Don, premiering 18th December!

Written By Thineshkan